About Peel

Peel precomputes & automates data analysis for D2C brands so they can see deeper into their customer trends and get more specific in personalizing their customer journey. Trusted by leading Shopify & Amazon brands including True Classic, Jones Road Beauty, Supergoop!, Once Upon a Farm, and Maude.

Peel pulls data from your integrated tech stack to analyze it from every angle and delivers it to you in generative BI insights. This gives you a clear view of crucial stories within your business like: your true LTV, how your one-time purchasers are converting to subscribers, product bundling opportunities, contribution margin and so much more.

All you have to do is ask Peel the questions you’re trying to solve for and the platform builds insights in a visual format that’s usable and customizable for every teammate, regardless of their position or technical abilities.

Peel answers complex questions like:

What high-value customers am I in immediate danger of losing?
Which campaigns over the last 6 months drove the highest LTV?
Which product combinations are driving my highest repurchase rates?
How are my monthly cohorts spending over time based on discount codes?

The platform delivers those insights for you to take action and win more repeat purchases.